Harnessing the Korean Beauty (K-Beauty) phenomenon, we teamed up with
Peach & Lily founder Alicia Yoon to curate an exclusive shop within CVS, bringing Seoul's beauty secrets to our aisles. Our goal? To deliver an elevated, yet playful beauty experience that is accessible, staying faithful to her skincare needs ~ all while embracing the essence of K-Beauty. In addition to featuring brands
previously only available on niche websites, Ms. Yoon would debut a brand
-Peach Slices- exclusive to CVS.
Peach & Lily founder Alicia Yoon to curate an exclusive shop within CVS, bringing Seoul's beauty secrets to our aisles. Our goal? To deliver an elevated, yet playful beauty experience that is accessible, staying faithful to her skincare needs ~ all while embracing the essence of K-Beauty. In addition to featuring brands
previously only available on niche websites, Ms. Yoon would debut a brand
-Peach Slices- exclusive to CVS.
Associate Creative Director
